Oh hi there
When I was younger I wanted to build spaceships or become a Lego master builder. That didn't happen, but those aspirations got me thinking creatively and most importantly: putting all of those ideas onto paper. There's a joy in putting disparate pieces together and making something greater than the sum of its parts. Whether it's a Lego Death Star or a brand campaign, building something great is something I crave and I'd love to build more with talented creatives.
• Print • Digital • Calligraphy • Adobe Suite • Sketch • Social • Production • Mario kart
I have comprehensive experience with the Adobe suite of Photoshop, Illustrator, and InDesign as well as some video editing experience with Premiere. I have delivered print and digital campaigns to multiple international markets including the United States, United Kingdom, France, and Austria. My detail-oriented print campaigns encompass international metro ads, billboards, TPC, posters, flyers, mailers, and internal documentation for multiple languages and cultural environments. My knowledge of, and exposure to, digital creatives has been broadened through international banner ads, website design, UI/UX design, app design, mixed format social posts, image carousels, email design, video editing, animations, and digital typography.
I have a proven record of one hour turnaround times where I've inventively tackled complex banner creatives for international markets. In case that wasn't challenging enough, using copy for three different languages as well. I was tasked with producing branded messages which would resonate with the disparate customs while maintaining the core campaign messaging. One solution which proved very engaging was using puns from each language to tie the phrases to our core user base.
In my design life, I strive to keep an efficient workflow so that my files are simple but powerful. Built comprehensively, they allow a wide array of exportable sizes that use easily swappable components which can adjust for tons of photography or copy options. Additionally, the ability of others to open my live files and easily make changes is something I always take into account; therefore the layers are accurately labelled, colour coded, and dead simple to navigate.
Thankfully I've been fortunate enough to work alongside talented teams of marketers and SEO specialists who have taught me lessons in their fields. Together we worked on large tactile corporate events like sponsoring the Virgin 5k or doing a wild poster initiative throughout the streets of Paris and their metro. Yet, our digital approach has been even more exhaustively targeted using click-through user data, Adsense, and Google AdWords.
There's a huge pool of skills for me to pull from that I can use to make something great with the right direction and the right team. Feel free to reach out whether you need a one-off calligraphy piece or a full brand campaign. I'm looking forward to hearing from you!